Slab Normal Limo 13 is a very light, very narrow, low contrast, upright, normal x-height font.
Keywords: editorial, packaging, posters, captions, branding, airy, clean, bookish, reserved, contemporary, space-saving, clarity, utility, editorial tone, systematization, condensed, monoline, crisp, restrained, tall x-height.
A condensed slab-serif with tall proportions and a light, even stroke that reads close to monoline. Serifs are straight and blunt, giving a crisp, typeset feel without heavy bracketed shaping. Curves are narrow and controlled, counters are relatively tight, and the overall rhythm is vertical and steady. Letterforms keep a consistent, no-nonsense geometry across cases, with simple terminals and minimal flourish for a clean texture in text.
Works well for editorial headlines, pull quotes, and compact titling where horizontal space is limited. It can also suit packaging and branding systems that want a clean, slightly typographic slab presence, and it holds up for captions or short blocks of text when a condensed voice is desired.
The tone is quiet and utilitarian, with a lightly editorial, bookish flavor. Its narrow build and tidy slabs create a disciplined, modern restraint rather than a decorative or expressive voice.
Likely designed as a straightforward condensed slab for practical, space-saving typography. The intention appears to balance clarity with a subtle slab-serif identity, aiming for a dependable, modern workhorse feel in both display and text settings.
Spacing appears measured and regular, producing a smooth columnar color in paragraphs. The condensed capitals and compact numerals emphasize verticality, making the face feel efficient and space-conscious while remaining legible at display and short-text sizes.