Slab Square Rewo 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hudson NY Pro' by Arkitype, 'Miura Slab' by DSType, 'Breakers Slab' by Kostic, and 'Metronic Slab Narrow' by Mostardesign (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, poster, collegiate, retro, sturdy, impact, stability, visibility, ruggedness, blocky, compact, square, bracketless, punchy.
A heavy, block-forward slab serif with square, flat terminals and minimal stroke contrast. The design uses broad verticals, compact counters, and pronounced rectangular serifs that read as unbracketed and machined. Curves are tightened and slightly squarish, giving rounds like O and Q a sturdy, built-up feel, while diagonals in letters like V, W, and X are thick and assertive. Overall spacing and proportions create a dense, high-impact texture that holds together strongly at large sizes.
This style is best suited to headlines, posters, and display typography where strong silhouette and weight are assets. It can work well for sports and team-style branding, packaging labels, and bold signage where a rugged, industrial voice is desired. In long text it will feel dense and attention-grabbing, so it’s most comfortable in short bursts rather than extended reading.
The tone is bold and no-nonsense, with a utilitarian, industrial confidence. Its squared forms and strong slabs evoke classic poster and collegiate signaling, leaning toward a rugged, workmanlike retro attitude rather than elegance.
The design appears intended to deliver maximum impact through broad strokes, compact counters, and emphatic slab serifs, prioritizing visibility and a tough, built environment aesthetic. Its squared terminals and tight curves suggest a deliberate move toward a structured, poster-ready display voice.
The uppercase has a particularly forceful presence, with broad shoulders and deep, dark interiors that emphasize mass. Numerals match the same sturdy construction, maintaining the square-ended rhythm and giving figures a sign-painting or label-like solidity.