Cursive Etmam 7 is a very light, very narrow, medium contrast, italic, very short x-height font.
Keywords: signature, branding, invitations, packaging, social media, airy, elegant, delicate, romantic, poetic, personal tone, signature look, fashion accent, delicate display, expressive caps, monoline, hairline, looping, tall ascenders, open counters.
A hairline, monoline script with a pronounced rightward slant and tall, willowy proportions. Strokes stay consistently thin with occasional ink-like tapers at terminals, creating a light, floating rhythm across words. Uppercase forms are large and gestural, often built from long loops and extended entry/exit strokes, while lowercase is compact with small bowls and a notably low x-height relative to ascenders and capitals. Spacing is irregular in a natural, handwritten way, and connections are loose—some letters link fluidly while others separate with short, quick lifts.
Best suited to short, display-oriented settings where its hairline strokes and tall, looping capitals can be appreciated—such as signature-style logos, boutique branding, invitations, beauty/fashion packaging, and social graphics. It works particularly well for names, headlines, and brief phrases rather than dense paragraphs.
The overall tone is intimate and refined, like quick personal penmanship used for signatures or short notes. Its slight scratchiness and long, sweeping strokes add a fashionable, romantic feel rather than a formal calligraphic one.
The design appears intended to capture modern, stylish handwriting with an emphasis on speed, grace, and personal character. Large, expressive capitals and restrained lowercase shapes suggest a font made to add a lightweight, upscale accent to typography without the rigidity of formal script models.
Distinctive long cross-strokes and extended swashes on select capitals create a strong horizontal motion that can dominate at small sizes. Numerals follow the same light, handwritten construction, reading more like note-taking figures than engineered lining numbers.