Print Pirip 7 is a bold, normal width, medium contrast, italic, normal x-height font.
Keywords: posters, branding, packaging, headlines, social media, friendly, lively, retro, casual, playful, hand-lettered feel, display impact, casual warmth, brushy, rounded, soft terminals, slanted, bouncy.
A brush-inspired italic with rounded, swelling strokes and soft, tapered terminals. The letterforms lean consistently to the right and show a gently “bouncy” baseline feel through varied entry/exit strokes and slightly irregular internal spacing. Counters are open and generous, and many shapes favor broad curves over sharp corners, giving the forms a smooth, poster-like presence. Overall construction is cohesive and legible, with a hand-rendered rhythm rather than rigid geometric repetition.
Best suited for short to medium display text such as posters, headlines, packaging callouts, and brand marks that want a friendly, energetic voice. It can also work for emphasis in social graphics and casual editorial headers, where its italic brush rhythm remains clear and attention-grabbing.
The font conveys an upbeat, approachable tone with a hint of mid-century sign and display lettering. Its energetic slant and soft, inky shapes feel personable and informal, suggesting warmth and momentum rather than precision or restraint.
Likely designed to capture the feel of quick, confident brush lettering in a consistent, typeset form. The goal appears to be a bold, readable display script that stays informal and expressive while maintaining enough uniformity for repeated use across branding and promotional materials.
Uppercase forms read compact and punchy, while the lowercase has a more handwritten cadence that enhances the casual voice. Numerals share the same rounded, brushy treatment and maintain strong presence at display sizes, with curves and terminals that keep the set visually unified.