Print Updam 1 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: kids, packaging, posters, craft, social, friendly, playful, casual, handmade, approachable, human touch, casual clarity, playful tone, informal branding, rounded, bubbly, soft, quirky, naive.
This font has a hand-drawn, marker-like construction with softly rounded terminals and a gently uneven stroke edge that keeps the texture organic. Letterforms are simple and open, with wide bowls, smooth curves, and minimal detailing; straight strokes often show slight waviness, reinforcing the drawn-by-hand rhythm. Capitals are roomy and rounded, while the lowercase maintains clear, uncomplicated shapes with single-storey forms where expected. Numerals follow the same casual logic, with plump counters and a consistent, easygoing silhouette.
It works well for children’s materials, playful packaging, casual posters, and craft or DIY branding where an inviting, handwritten feel is desirable. It can also suit social graphics, short headlines, and informal signage where clarity and friendliness matter more than typographic precision.
The overall tone is warm and lighthearted, reading like neat classroom lettering or a friendly note. Its mild irregularities and rounded forms create an approachable, informal voice that feels personable rather than polished or corporate.
The design appears intended to mimic tidy, hand-printed lettering with a rounded, contemporary softness—prioritizing approachability, readability, and a human touch for cheerful everyday communication.
Spacing and proportions feel relaxed, with a slightly bouncy baseline impression in running text. The strokes stay visually steady in thickness, so the character comes more from the hand-drawn contour and softened geometry than from contrast or calligraphic modulation.