Print Urbum 6 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: packaging, posters, headlines, social media, greeting cards, friendly, playful, casual, whimsical, approachable, human warmth, casual voice, playful readability, handmade feel, rounded, bouncy, hand-drawn, soft terminals, lively rhythm.
This font has a hand-drawn print look with rounded, slightly irregular strokes and a gently bouncy baseline rhythm. Stems tend to be narrow and upright, with soft, tapered terminals that feel marker-like rather than geometric. Curves are open and airy, counters are generous, and spacing is relatively loose, helping forms stay clear despite the informal construction. Capitals are simple and tall, while lowercase shows mild size and stroke variation that keeps the texture lively without becoming messy.
It performs well in short-to-medium text where an informal, friendly impression is beneficial—such as packaging callouts, posters, social posts, invites, and greeting cards. The narrow, upright structure also helps it fit in tighter headline spaces while still feeling airy and approachable.
The overall tone is warm and personable, with a lighthearted, crafty feel. Its unevenness reads as intentional and human, giving text a conversational, cheerful character rather than a formal or corporate voice.
The design appears intended to deliver a clean, legible handwritten print that feels natural and upbeat. It balances playful irregularity with consistent structure so it can carry longer phrases while still signaling a handmade, personal touch.
Numerals match the letterforms with rounded shapes and soft endings, and punctuation in the sample text maintains the same casual, handwritten flavor. The texture remains consistent across longer lines, producing an easygoing, rhythmic color that works best when a bit of personality is desired.