Slab Square Jora 5 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, titles, retro, playful, whimsical, chunky, friendly, novelty display, retro flavor, friendly impact, poster presence, rounded slabs, soft corners, bubbly, decorative, heavy.
A heavy, display-oriented slab serif with broad proportions and rounded, soft-rectangular construction. Strokes are thick and steady with modest contrast, and terminals end in prominent, squared slabs that are frequently softened into bulbous corners. Many glyphs show distinctive inset notches and curved cut-ins at joins and counters, creating a carved, stencil-like rhythm within otherwise solid shapes. Counters tend to be small and rounded, and the overall spacing reads compact and dense at text sizes while remaining clear in large settings.
Best suited to short, attention-grabbing settings such as headlines, posters, event titles, packaging, and logo wordmarks where its chunky slabs and decorative cut-ins can read clearly. It can work for playful editorial callouts or signage when set large with generous line spacing.
The letterforms project a buoyant, retro personality—equal parts toy-like and poster-ready. The chunky slabs and playful internal cut-ins add a wink of novelty that feels suited to mid-century-inspired headlines and upbeat branding.
Likely drawn to deliver a bold, vintage-leaning display voice that feels friendly and memorable. The consistent carved-in details and rounded slabs appear intended to add character and texture without sacrificing overall legibility at large sizes.
The design relies on repeated internal scoops/notches and rounded slab feet to create a consistent motif across capitals, lowercase, and figures. Curves are emphasized over sharp corners, giving the font a soft, approachable mass despite its heavy color.