Sans Normal Okror 18 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Marlin Sans', 'Marlin Soft', and 'Marzano' by FontMesa (names referenced only for comparison).
Keywords: branding, headlines, ui text, signage, posters, modern, clean, friendly, confident, neutral, clarity, versatility, modernity, approachability, geometric, rounded, open apertures, large counters, crisp terminals.
A sturdy sans with mostly geometric construction and smooth, round curves. Strokes are even and solid, with generous counters and clear interior spaces that keep letters readable at display and text sizes. Terminals are clean and mostly straight-cut, while curves stay broad and consistent, producing a steady rhythm across uppercase and lowercase. The lowercase shows a single-storey “a” and “g,” a compact “t” with a short crossbar, and generally open forms that avoid tight pinch points.
Works well for brand identities, marketing headlines, and product typography where a modern, legible sans is needed. Its open counters and steady spacing also suit interface labels, navigation, and informational layouts, while the strong figures support dashboards, pricing, and wayfinding.
The tone is contemporary and approachable, balancing a utilitarian clarity with a mild softness from its rounded bowls. It feels confident and straightforward rather than technical or decorative, lending a calm, mainstream voice to headings and copy.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and consistency, with geometric roundness to keep the voice approachable. It aims to be a dependable workhorse for both display and everyday communication.
Uppercase shapes lean toward simple, high-clarity silhouettes (notably the circular O/Q and wide C/G), and diagonals (V/W/X/Y) are sharp and direct, adding energy without breaking the overall smoothness. Numerals are large and sturdy with clear differentiation, suited to prominent use alongside text.