Sans Other Ismul 16 is a regular weight, narrow, low contrast, upright, short x-height font.
Keywords: posters, packaging, headlines, branding, children's media, playful, quirky, handmade, friendly, retro, informality, approachability, distinctiveness, whimsy, bouncy, rounded, irregular, compact, cartoonish.
This typeface is a compact, narrow sans with softly rounded terminals and subtly irregular, hand-drawn contours. Strokes remain fairly even throughout, with gentle swelling in places that adds a casual, organic rhythm rather than a rigid geometric feel. Counters are small and rounded, and the overall spacing feels tight and lively, with noticeable character-to-character variation in width that keeps text from looking mechanical. Uppercase forms are simple and condensed, while the lowercase introduces more personality through single-storey constructions and slightly uneven curves.
It works best for short-to-medium display settings where its quirky texture can be appreciated—posters, packaging, event titles, playful branding, and children-oriented or casual entertainment graphics. It can also serve as an accent font in UI or editorial layouts when used sparingly for labels, pull quotes, or section headers.
The overall tone is playful and personable, with a quirky, slightly retro cartoon energy. Its imperfect, hand-rendered feel reads as approachable and informal, suggesting humor and lightness rather than seriousness or technical precision.
The design appears intended to deliver an informal, hand-made sans voice with a compact footprint and characterful rhythm—prioritizing charm and immediacy over strict uniformity. It aims to feel distinctive and friendly in display contexts while remaining legible enough for short passages.
The numerals follow the same compact, rounded construction and appear designed to blend smoothly with the text color and rhythm. In longer lines, the narrow proportions and tight internal shapes create a dense texture, while the irregularities help maintain visual interest at display sizes.