Sans Normal Olrev 1 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, signage, friendly, playful, retro, chunky, cheerful, approachability, impact, retro tone, display clarity, cheerfulness, soft corners, rounded terminals, compact counters, high color, bouncy rhythm.
A heavy, rounded sans with smooth curves, soft corners, and subtly tapered joins that keep the black shapes lively rather than purely geometric. Counters are generally compact and oval, with a consistent, low-contrast stroke feel and slightly buoyant curves in letters like S, J, and the diagonals of V/W/X. Uppercase forms read sturdy and simplified, while the lowercase keeps a single‑storey a and g and a straightforward, open construction that stays clear at display sizes. Numerals follow the same rounded, compact logic, with broad bowls and friendly, simplified silhouettes.
Best suited to display work such as headlines, posters, packaging, and brand marks where a friendly, high-impact voice is needed. It also holds together well in short paragraphs at larger sizes, making it useful for signage, promotions, and editorial callouts.
The overall tone is warm and approachable, with a gently retro, mid-century poster-like friendliness. Its chunky weight and rounded shaping make it feel informal and optimistic, suited to upbeat messaging rather than strict corporate neutrality.
The design appears intended to deliver a soft, approachable sans look with strong presence, combining rounded, simplified forms with a lively rhythm for attention-grabbing display typography.
The typeface leans on circular/elliptical bowls and softly cut terminals, producing a strong, even texture in paragraphs of large text. The rhythm is slightly bouncy—curves and diagonals feel springy—while still remaining clean and legible for headlines and short blocks.