Sans Contrasted Ispu 4 is a very bold, very wide, very high contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, logotypes, packaging, sporty, retro, assertive, dynamic, showy, impact, speed emphasis, headline voice, brand statement, retro display, slanted, compressed counters, ink-trap hints, sheared terminals, display.
A heavily slanted, forward-leaning display face with broad proportions and dramatic contrast between thick main strokes and hairline joins. Shapes feel sheared and aerodynamic, with angled terminals and frequent wedge-like cuts that create sharp internal notches and tight apertures. Curves are full and bulbous in bowls and rounds, while joins and cross-strokes often taper to fine points, producing a punchy, high-energy rhythm. Numerals and capitals carry the same aggressive, streamlined construction, giving the set a cohesive, poster-ready texture.
Best suited to headlines and short bursts of copy where its contrast and slanted momentum can be appreciated at larger sizes. It works well for sports branding, event posters, and logo-style wordmarks, and can add a bold, retro edge to packaging or promotional graphics. For long passages, it is more effective as an accent face than a primary text font.
The overall tone is loud and fast, with a retro, performance-driven attitude. It reads like a headline voice associated with speed, competition, and high-impact branding, projecting confidence and urgency rather than subtlety.
The design appears intended to maximize impact through exaggerated weight, slant, and contrast, creating a sense of speed and theatrical emphasis. Its cut-in details and sharpened joins suggest a deliberate effort to make letterforms feel engineered and energetic, optimized for display applications.
In text, the combination of extreme weight and narrow internal spaces can make counters fill in at smaller sizes, while the strong diagonal stress creates a distinctive stripe-and-slice pattern across words. The italic slant is integral to the design rather than a simple oblique, and the contrasty hairlines add a crisp, edgy sparkle when used large.