Sans Normal Afnor 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Grafical' by Halbfett, 'Rawson' by Latinotype, and 'Centra No. 1' by Monotype (names referenced only for comparison).
Keywords: ui labels, branding, headlines, posters, signage, clean, modern, friendly, dynamic, techy, clarity, motion, contemporary, versatility, readability, oblique, geometric, rounded, open apertures, crisp.
This typeface is an oblique sans with a clean, contemporary construction and a consistent forward slant. Letterforms lean on geometric curves with smoothly rounded bowls (notably in C, O, Q, and lower-case o), paired with straightforward, sturdy stems. Counters are open and clear, terminals are largely plain and crisp, and the overall rhythm is even and uncluttered. Lowercase forms are compact and readable, with simple dot shapes on i and j, while figures follow the same smooth, rounded logic for a cohesive text-and-numerals texture.
It works well for interface labels, product and tech branding, and short-to-medium headlines where an energetic, forward-leaning tone is useful. The clear counters and simple forms also suit signage and editorial callouts, especially when you want emphasis without heavy ornamentation.
The overall tone feels modern and efficient, with a friendly approachability coming from the rounded curves and open counters. The oblique angle adds motion and urgency, giving the face an energetic, contemporary voice without becoming decorative.
The design appears intended as a practical, general-purpose oblique sans that balances neutrality with motion. Its geometric rounding and consistent slant suggest a goal of contemporary clarity—performing reliably in modern layouts while adding a subtle sense of speed and emphasis.
The slant is consistent across uppercase, lowercase, and numerals, supporting a unified typographic color. Wide round forms like O and 0 read distinctly, and the lowercase set keeps a functional, no-nonsense character that suits continuous reading while still feeling slightly sporty.