Serif Normal Ulbay 7 is a very light, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, headlines, book typography, branding, packaging, elegant, refined, formal, premium, clarity, refinement, display elegance, editorial tone, hairline, crisp, delicate serifs.
A delicate serif with pronounced thick–thin modulation and hairline terminals that stay clean and controlled. The serifs are fine and sharply cut, with a generally rational, modernized construction and smooth, open curves. Proportions feel balanced and slightly vertical in stance, while the overall texture remains light and elegant, producing a bright page color and clear rhythm at display and larger text sizes.
Well suited to magazine and book typography, especially for headlines, decks, pull quotes, and other editorial hierarchies where contrast and elegance are assets. It also fits luxury and cultural branding, packaging, invitations, and identity work that benefits from a composed, premium serif character. In longer passages it will favor comfortable sizes and generous spacing to preserve the fine strokes.
This typeface conveys a poised, editorial tone with a sense of refinement and restraint. Its crisp contrast and airy color feel formal and cultivated, lending a quietly luxurious impression without becoming overly ornate.
The design appears intended to deliver a contemporary, high-end serif voice built around strong contrast and precise detailing. It aims for polished readability and a sophisticated rhythm suitable for typographic settings where finesse and hierarchy matter.
The numerals appear proportionally aligned with the letterforms, maintaining the same crisp contrast and fine finishing. Overall spacing feels measured and uncluttered, helping the very thin strokes remain distinct in the sample text.