Sans Other Abgam 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Chamelton' by Alex Khoroshok and 'Marquee' by Pelavin Fonts (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, punchy, quirky, retro, friendly, attention, approachability, hand-cut feel, display impact, retro charm, chunky, soft-cornered, wedge-cut, bouncy, compact.
A heavy, chunky sans with softened corners and subtly irregular geometry that gives the outlines a hand-cut, poster-like feel. Strokes are broadly uniform, with frequent angled wedge terminals and slightly squarish counters that keep the forms compact and dense. Curves (C, G, O, S) read as rounded but somewhat flattened, while diagonals (K, V, W, X, Y) are sturdy and simplified, emphasizing bold silhouette over precision. Spacing and widths vary noticeably from glyph to glyph, contributing to a lively rhythm in words and lines.
Best suited for short, prominent text such as posters, headlines, product packaging, stickers, and playful branding where a bold silhouette is needed. It can also work for titles and callouts in editorial or social graphics, but the strong stylization and dense shapes make it less ideal for long passages at small sizes.
The font conveys an upbeat, informal tone—bold and attention-grabbing without feeling harsh. Its quirky, cut-paper irregularity and bouncy proportions suggest a retro display voice suited to fun, approachable messaging.
The design appears intended to deliver maximum visual impact with a friendly, characterful twist—combining very heavy strokes with slightly irregular, wedge-trimmed detailing to create a distinctive display sans that feels hand-shaped rather than strictly geometric.
Lowercase forms lean toward single-story constructions and simplified joins, maintaining the same blocky, wedge-terminal logic as the capitals. Numerals are stout and sign-like, with large fills and minimal interior detail, prioritizing impact at headline sizes.