Sans Rounded Rihi 2 is a bold, normal width, low contrast, italic, short x-height font.
Keywords: posters, packaging, headlines, social media, kids branding, playful, friendly, casual, handwritten, bubbly, approachability, handmade feel, cheerful display, brand warmth, rounded, soft, brushy, informal, lively.
A heavy, rounded sans with a handwritten, brush-like construction and a consistent rightward slant. Strokes are thick and smooth with soft, bulbous terminals, minimal contrast, and gentle curvature throughout. Letterforms are compact and slightly irregular in width, creating an organic rhythm; counters stay open and simple, and joins feel cushioned rather than sharp. The numerals follow the same soft, painted logic, with sturdy shapes and rounded corners that keep the set cohesive.
Best suited for short-to-medium display settings such as posters, product packaging, labels, social media graphics, and cheerful headline treatments. It can also work for logos and playful brand systems where a friendly, handmade voice is desired, especially at larger sizes where the rounded forms and counters have room to breathe.
The overall tone is upbeat and approachable, with a warm, informal energy that reads like casual marker lettering. Its softened shapes and easy slant give it a friendly, conversational feel, leaning more toward playful branding than formal editorial typography.
The design appears intended to mimic bold, quick brush or marker lettering in a clean, repeatable font form, prioritizing warmth, approachability, and visual impact. Its slant and soft terminals emphasize an informal, personable voice over strict geometric precision.
In longer text, the strong weight and tight interior spaces can make lines feel dense, while the slanted, variable rhythm adds personality and movement. The most distinctive signature is the combination of chunky strokes and consistently rounded terminals, which helps it stay legible at display sizes while retaining a hand-drawn character.