Sans Normal Bulal 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Epoca Pro' by Hoftype, 'Engrez' by Indian Type Foundry, 'Olivine' by URW Type Foundry, and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, editorial, neutral, modern, clean, friendly, utilitarian, versatility, legibility, clarity, neutral tone, everyday text, monolinear, open apertures, rounded terminals, balanced, readable.
A straightforward sans with monolinear strokes, smooth curves, and largely squared-off geometry softened by gentle rounding. Proportions feel balanced and contemporary, with open counters and clear apertures that keep shapes from clogging. The lowercase sits comfortably with a normal x-height and simple, unembellished construction; curves on forms like c, e, and s are even and controlled, while verticals and horizontals maintain consistent thickness. Spacing reads orderly and even in the text sample, supporting a steady rhythm across mixed-case settings and numerals.
This font is well suited to interface copy, product UI, and general-purpose body text where steadiness and readability matter. It also works for informational graphics, wayfinding and signage, and editorial layouts that need a clean, contemporary sans with minimal personality overhead.
The overall tone is neutral and modern, leaning practical rather than expressive. Its rounded, uncluttered shapes add a mild friendliness without becoming playful, giving it an approachable, everyday voice suited to general communication.
The design appears intended as a versatile, do-it-all sans focused on clarity and consistency across sizes. Its open forms and even rhythm suggest an emphasis on legibility in everyday settings, from screens to print, without drawing attention away from the content.
Distinct, simple forms help maintain clarity in continuous text, with punctuation and numerals matching the same restrained, consistent stroke style. The design avoids stylistic quirks, prioritizing a calm texture and predictable letterforms.