Sans Normal Ugrut 2 is a bold, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, dynamic, sporty, clean, contemporary, confident, emphasis, speed, modernity, clarity, promotion, slanted, rounded, oblique, brisk, crisp.
A slanted, sans italic with rounded, oval-based bowls and a smooth, consistent rhythm. Strokes are fairly even with subtle modulation, and terminals tend to be clean and slightly tapered rather than sharply bracketed. The proportions feel compact and forward-leaning, with open apertures and clear counters that keep letterforms legible in motion. Numerals follow the same oblique construction, with rounded curves and steady stroke weight that matches the text forms.
Works well for headlines, short paragraphs, and promotional copy where an active, forward-leaning voice is desired. The clean curves and open counters also make it suitable for branding, packaging, and signage that needs a modern italic emphasis.
The overall tone is energetic and modern, projecting speed and assertiveness without becoming aggressive. Its italic angle and streamlined curves give it a sporty, promotional feel while remaining tidy and readable.
Designed to deliver an energetic italic voice with clean, rounded construction—aiming for contemporary clarity while adding motion and emphasis. The consistent slant and restrained details suggest a focus on versatile display-to-text use in promotional and brand contexts.
Uppercase forms show simplified, rounded construction (notably in C/G/O/Q) and maintain consistent slant across the set. The lowercase combines single-storey shapes where expected with a straightforward, utilitarian italic build, emphasizing clarity and forward momentum in longer text samples.