Sans Superellipse Edraj 7 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'FS Joey' and 'FS Joey Paneuropean' by Fontsmith (names referenced only for comparison).
Keywords: ui text, product design, branding, editorial, signage, clean, contemporary, approachable, technical, efficient, modernization, softening, clarity, forward motion, neutral utility, rounded, humanist, oblique, monoline, soft corners.
A rounded, oblique sans with monoline strokes and softened terminals throughout. Letterforms lean consistently to the right, with smooth joins and subtly squared, superellipse-like curves that keep round shapes slightly boxy rather than perfectly circular. Counters are open and uncomplicated, and the overall rhythm is even, with compact, tidy proportions and clear separation between characters. Numerals follow the same rounded, streamlined construction, maintaining a cohesive texture in running text.
Well-suited to interface typography, product labeling, and contemporary branding where a clean italic voice is needed without sharp or formal edges. It can also work for editorial pull quotes, captions, and short-to-medium reading lengths where a smooth, modern texture and subtle motion are desirable.
The overall tone is modern and understated, combining a friendly softness with a functional, no-nonsense clarity. Its rounded geometry and steady slant give it a mild forward motion that feels contemporary and efficient rather than expressive or decorative.
Likely designed to provide a practical italic companion with a softer, more geometric feel, balancing straightforward legibility with rounded-rectangle styling. The aim appears to be a contemporary sans that stays neutral in tone while adding a gentle sense of speed and polish through its consistent slant.
Curved letters show gently flattened arcs and corners that read as engineered rather than calligraphic. The design stays consistent across uppercase and lowercase, producing a smooth, uniform color in paragraphs while preserving distinct silhouettes for quick recognition.