Sans Normal Lygim 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Arpona' and 'Arpona Sans' by Floodfonts and 'Muller Next' by Fontfabric (names referenced only for comparison).
Keywords: posters, sports branding, headlines, packaging, event promo, sporty, playful, retro, energetic, punchy, impact, motion, approachability, display emphasis, slanted, rounded, chunky, bouncy, soft corners.
A heavy, slanted sans with rounded, inflated contours and smooth, low-modulation strokes. Letterforms are broad and compact, with tight counters and a strong rightward lean that creates forward motion. Curves are generously rounded (notably in C, G, O, and S), while diagonals and joins are stout and simplified, producing a uniform, poster-friendly silhouette. Numerals follow the same chunky construction, with large, dark bowls and minimal interior space for high impact at display sizes.
Best suited for attention-grabbing headlines, posters, and promotional graphics where strong presence and momentum are desired. It can work well for sports and fitness branding, youthful packaging, and event materials, especially when set large with comfortable spacing for legibility.
The overall tone is bold and upbeat, combining a sporty headline feel with a slightly retro, cartoonish friendliness. Its mass and slant convey speed and confidence, while the rounded geometry keeps it approachable rather than aggressive.
The design appears intended to deliver maximum visual impact with a sense of motion, using a pronounced slant and rounded, heavy forms to balance strength with friendliness. It prioritizes clear, simple silhouettes and an energetic texture for display-oriented typography.
The lowercase shows a distinctly informal rhythm, with single-storey forms and soft, simplified terminals that emphasize a bouncy texture in words. The heavy weight and tight apertures make it more suited to short phrases than dense text, where counters can close up at smaller sizes.