Sans Normal Bokag 20 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Catchfire' by Alan Smithee Studio, 'Malva' by Harbor Type, 'Equip' by Hoftype, 'Rawson' by Latinotype, 'Interval Next' by Mostardesign, and 'Anona' by Nova Type Foundry (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, modern, neutral, clean, friendly, corporate, clarity, versatility, modernity, system branding, legibility, geometric, rounded, open counters, even rhythm, high legibility.
A clean sans with predominantly geometric construction and gently rounded curves. Strokes are even and steady, with broad, open counters and smooth joins that keep forms clear at text sizes. The uppercase set feels sturdy and compact with simple, straight terminals, while the lowercase maintains a straightforward, workmanlike rhythm; overall spacing appears balanced, supporting consistent word shapes. Numerals match the text color and proportions, reading clearly with simple, contemporary forms.
Well-suited for interface copy, dashboards, and product surfaces where straightforward readability is key. It also fits brand systems, presentations, and general editorial layouts that need a modern sans with clean rhythm and dependable letterforms, and it can scale up comfortably for signage and headings without becoming fussy.
The overall tone is modern and neutral, projecting clarity and reliability rather than personality-driven flair. Its smooth, rounded geometry lends a mildly friendly feel, while the restrained detailing keeps it professional and matter-of-fact.
The letterforms suggest an intention to provide a versatile, general-purpose sans optimized for clarity and consistency across a wide range of sizes. The geometric underpinnings and restrained shapes aim for a contemporary, dependable voice that works across many design contexts.
The design favors simple silhouettes and uniform stroke behavior, producing crisp rendering in both large headlines and dense paragraphs. Curved letters like C, O, and S are notably round and open, reinforcing a contemporary, no-nonsense aesthetic.