Script Asriv 12 is a bold, very narrow, high contrast, italic, short x-height font.
Keywords: logotypes, packaging, invitations, headlines, branding, elegant, vintage, romantic, friendly, confident, signature feel, display elegance, hand-lettered charm, brand polish, swashy, looping, calligraphic, monoline-like, brushed.
A flowing, right-leaning script with connected letterforms and a distinctly calligraphic rhythm. Strokes move between hairline-thin turns and fuller downstrokes, with rounded terminals, occasional teardrop-like joins, and generous loops in letters such as g, y, J, and Q. Capitals are tall and expressive with understated swashes, while lowercase forms stay compact with tight counters and brisk entry/exit strokes that encourage continuous word shapes. Numerals follow the same cursive logic, staying narrow and upright-leaning with simple, readable silhouettes.
Best suited to short-to-medium display text where the connected rhythm can shine—logos, boutique branding, product packaging, invitations, and social media titles. It can also work for pull quotes or subheads, especially when generous tracking and line spacing are used to preserve clarity at smaller sizes.
The overall tone feels polished and personable—like neat hand-lettering meant for display. Its looping forms and glossy contrast lend a romantic, slightly nostalgic flavor, while the steady slant and confident joins keep it energetic rather than delicate.
The design appears intended to deliver a formal, hand-crafted signature feel with controlled calligraphic contrast and tasteful swashes, balancing elegance with everyday readability in display contexts.
Word images appear cohesive thanks to consistent joining behavior and a stable baseline rhythm, though certain letters create dense dark spots where strokes overlap (notably around b, k, and some capitals). The ampersand is highly decorative and the uppercase set carries more flourish than the lowercase, making mixed-case setting feel lively and hierarchical.