Sans Normal Uhmij 2 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, ui labels, wayfinding, modern, confident, clean, friendly, neutral, clarity, impact, versatility, modernity, geometric, open forms, round bowls, short tails, straight terminals.
A sturdy sans with a geometric-leaning structure and smooth, round bowls paired with crisp verticals. Strokes are consistently heavy with clear, unmodulated joins, giving letters a solid, even color on the page. Counters are open and generously shaped in forms like C, G, O, and e, while diagonal letters (A, V, W, X, Y) keep sharp, clean intersections. The lowercase shows a single-storey a and g and maintains straightforward, compact details (notably the short-shouldered r and simple t), supporting a tight, efficient rhythm in text.
This font is well suited to headlines, banners, and marketing copy where a strong, modern sans is needed. It also fits product branding and interface labels that benefit from a sturdy, high-contrast-with-background text color and straightforward shapes. For longer passages, it works best when ample spacing and generous leading are available to keep the dense weight from feeling crowded.
The overall tone is contemporary and dependable, with a friendly plainness that reads as practical rather than decorative. Its weight and clean geometry project confidence and clarity, making it feel direct and businesslike without becoming cold.
The design appears intended as a contemporary workhorse sans: simple geometry, strong presence, and dependable legibility for prominent text. It prioritizes clarity and consistency across uppercase, lowercase, and numerals while keeping stylistic gestures minimal.
In the sample text, the heavy letterforms create strong emphasis and high presence, especially in titles and short lines. Numerals are simple and highly legible with clear distinctions between forms, and punctuation appears robust enough to hold up at display sizes.