Sans Contrasted Asgis 3 is a light, narrow, high contrast, upright, normal x-height font.
Keywords: headlines, magazines, branding, packaging, posters, editorial, refined, contemporary, cool, minimal, editorial elegance, premium branding, modern classic, crisp, airy, sharp, elegant, precise.
This typeface uses crisp, unbracketed serifs and a clean, upright structure with pronounced stroke modulation. Thin hairlines and tapered joins contrast with stronger verticals, creating a sleek, editorial rhythm. Proportions run on the condensed side with generous counters for its width, and curves (notably in C, G, O, and S) are drawn with smooth, controlled tension. Terminals are sharp and decisive, and the overall texture in paragraph settings is light and airy with a consistent, polished cadence.
It performs best in display and editorial contexts where its fine hairlines and stroke modulation can be appreciated—magazine headlines, fashion and culture layouts, premium branding, and elegant packaging. It can also work for short blocks of text at comfortable sizes with adequate leading, where its narrow proportions and clean spacing produce a sophisticated, high-end texture.
The overall tone feels refined and contemporary—fashion-forward without becoming ornamental. Its sharp hairlines and restrained detailing communicate precision, calm confidence, and a premium sensibility suited to modern editorial design.
The design appears intended to deliver a modern, high-end editorial voice built on classical proportions and sharp contrast, balancing elegance with a restrained, minimal finish for contemporary branding and typographic layouts.
In the samples, capitals read statuesque and formal while the lowercase keeps a measured, bookish rhythm; the single-storey-style simplicity is avoided in favor of more classical constructions. Numerals appear similarly delicate, with elegant curves and strong vertical emphasis, maintaining the same crisp contrast and spacing feel as the letters.