Sans Superellipse Etrig 7 is a very bold, very narrow, low contrast, italic, normal x-height font.
Keywords: posters, headlines, sports, branding, packaging, sporty, urgent, retro, streetwise, punchy, impact, speed, space-saving, attention, display, condensed, oblique, rounded, monoline, tight.
A condensed, oblique sans with heavy, compact strokes and rounded, superellipse-like bowls. The letterforms lean aggressively forward with tight internal counters and a firm, monoline-like stroke feel. Curves are softened rather than sharp, giving round letters (like O/Q/0/8) a smooth, compact silhouette, while straight-sided forms keep a narrow, high-impact stance. Terminals are clean and blunt, and the overall rhythm is tight and vertical, optimized for dense, attention-grabbing settings.
It works best for short-to-medium display copy where density and impact matter: posters, headlines, sports/event graphics, retail signage, and packaging. In mixed-case lines it maintains a strong, continuous slanted rhythm that suits punchy taglines and promotional messaging.
The font conveys speed and pressure—energetic, assertive, and a bit retro in the way it echoes classic condensed display italics. Its forward slant and compressed proportions read as competitive and action-oriented, suggesting motion and urgency rather than calm neutrality.
The design appears intended to deliver maximum impact in limited horizontal space while retaining friendly rounded geometry. Its strong slant and compact counters prioritize momentum and presence, aiming for a bold, contemporary display voice with a retro-leaning edge.
Uppercase and lowercase share the same compact, forward-leaning structure, creating a consistent texture in mixed-case text. Numerals follow the same rounded, condensed logic, keeping widths tight and shapes sturdy for a unified, poster-like color.