Sans Normal Dobay 10 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui design, editorial, branding, signage, presentations, clean, modern, neutral, technical, friendly, clarity, versatility, modernity, systematic design, readability, geometric, rounded, crisp, open, minimal.
This typeface presents a clean, geometric sans structure with rounded bowls and smooth, near-circular curves in letters like C, O, and Q. Strokes are even and consistent, with straightforward terminals that read as crisply cut rather than calligraphic. Uppercase proportions feel balanced and steady, while the lowercase shows simple, single-storey forms (notably a and g) that reinforce a pared-back construction. Counters are open and legible, with generous apertures in letters such as e and s, and a tidy, restrained rhythm across text.
It works well for UI and product text where consistent shapes and clear counters support quick scanning. The even rhythm and restrained detailing also suit editorial layouts, presentations, and general-purpose branding systems, especially where a modern, unobtrusive voice is desired.
The overall tone is contemporary and matter-of-fact, aiming for clarity over personality. Its rounded geometry adds a mild friendliness, but the design remains primarily neutral and functional, suitable for information-forward settings.
The design intent appears to be a versatile, geometric sans meant to perform reliably across sizes and contexts. By keeping stroke behavior uniform and letterforms simple and rounded, it prioritizes clarity, consistency, and a contemporary visual neutrality.
Numerals follow the same geometric logic, with rounded forms (0, 8, 9) and clean, uncomplicated strokes. Diacritics are not shown; the dot on i/j appears circular and neatly positioned, and the Q uses a simple diagonal tail that keeps the silhouette calm and controlled.