Sans Normal Lubih 12 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Ardena' by Fincker Font Cuisine, 'Riveta' by JCFonts, and 'Masny' by Tour De Force (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, bold, modern, punchy, impact, dynamism, attention, display, promotion, slanted, compact, blocky, rounded, heavyweight.
A heavy, right-slanted sans with broad proportions and compact counters. Strokes stay largely uniform, with rounded curves on bowls and terminals that read as cleanly cut rather than calligraphic. The uppercase is sturdy and geometric with wide, stable shapes, while the lowercase keeps a robust, simplified construction and a steady rhythm. Numerals are equally weighty and built for impact, maintaining consistent width and strong silhouettes.
Best suited for short, large-scale text where impact matters—headlines, posters, sports graphics, promotional banners, and bold branding lockups. It can also work for packaging and signage where a condensed, forceful voice is needed, but it is less oriented toward long-form reading.
The overall tone is assertive and high-energy, with a forward-leaning posture that suggests motion and urgency. Its dense color and confident shapes feel contemporary and promotional, leaning toward sporty and attention-grabbing rather than quiet or editorial.
The design intent appears focused on delivering maximum visual punch with a streamlined sans structure and a consistent slant for dynamism. It prioritizes strong silhouettes and compact density to hold up in loud, competitive visual environments.
Spacing appears intentionally tight for a compact, headline-driven texture, and the slant is consistent across letters and figures. Curves remain smooth and rounded, helping the extreme weight stay legible at display sizes while preserving a cohesive, poster-friendly look.