Sans Normal Olbij 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hanley Pro' by District 62 Studio, 'Portland' by Fenotype, 'Abnormal' by Jan Buble, 'Aestetico' by Latinotype, and 'Blom' and 'Nurom Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, logos, posters, packaging, friendly, modern, confident, approachable, clean, impact, legibility, brand tone, simplicity, modernity, geometric, rounded, monoline, large apertures, circular counters.
A heavy, geometric sans with monoline strokes and broad, rounded curves. Round letters are built from near-circular bowls with generous counters, while straight-sided forms keep crisp, squared terminals for a sturdy, poster-like silhouette. Apertures are relatively open (notably in C, S, and e), and joins are clean with minimal stroke modulation. Proportions feel balanced and contemporary, with a straightforward rhythm that stays consistent across uppercase, lowercase, and numerals.
Best suited for headlines, brand identities, and short-to-medium display copy where a strong, clean sans is needed. It also fits packaging, posters, and UI marketing moments that benefit from a friendly geometric tone. In longer paragraphs it remains readable at large sizes, especially where a solid typographic color is desired.
The overall tone is modern and friendly, combining strong weight with soft, rounded geometry. It reads as confident and accessible rather than aggressive, making it feel contemporary and brand-forward. The clear shapes and open interiors give it an upbeat, practical voice.
The design appears intended to deliver a contemporary geometric sans with high impact and easy readability. Its rounded construction and open counters suggest a focus on approachable branding and clear display communication, keeping forms simple and consistent for versatile use.
The uppercase set presents simple, highly legible structures, while the lowercase maintains the same geometric logic with compact, sturdy forms. Numerals are similarly bold and rounded, emphasizing clarity and presence in display contexts. The sample text shows even color and stable spacing that supports large-scale reading.