Sans Normal Ifman 2 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: posters, packaging, kids, social, headlines, friendly, casual, playful, hand-drawn, approachable, warmth, playfulness, approachability, handwritten feel, display impact, rounded, soft terminals, bouncy, informal, lively.
A slanted, rounded sans with thick, low-contrast strokes and softly blunted terminals. Curves are generous and slightly asymmetric, giving counters a warm, organic feel rather than geometric precision. Letterforms lean consistently and show subtle stroke modulation typical of marker-like drawing, with a lively baseline rhythm and gently irregular widths that keep the texture animated. Numerals and capitals follow the same softened construction, with simplified joins and minimal sharp corners.
This font suits attention-grabbing headlines, posters, and packaging where an approachable, playful voice is needed. It also works well for social graphics, invitations, and kid-oriented or casual lifestyle branding where the hand-drawn warmth helps text feel less rigid and more human.
The overall tone is upbeat and personable, reading like quick, confident handwriting translated into a clean display-friendly style. It feels informal and welcoming, with a lighthearted energy suited to friendly messaging rather than formal editorial work.
The design appears intended to deliver a bold, friendly, handwritten impression in a cohesive sans structure, prioritizing warmth and personality over strict geometric uniformity. Its softened terminals and energetic slant suggest a focus on approachable display typography for modern, informal communication.
The slant and rounded construction emphasize motion and softness, while the heavy weight keeps forms sturdy and highly noticeable. Spacing appears open enough for short bursts of text, and the animated shapes create a distinctive texture that becomes more pronounced in longer samples.