Sans Other Meruf 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Goodrich' by Hendra Pratama and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, playful, retro, quirky, bold, poster, attention, display impact, retro feel, friendly tone, rounded, blocky, soft corners, compact, cartoonish.
A compact, heavy sans with softly rounded corners and subtle, irregular shaping that gives each letter a hand-cut feel. Strokes stay broadly consistent in thickness, with gently flared terminals and occasional pinched joins that create a slightly wavy silhouette. Counters are relatively small and rounded, and the overall rhythm is tight and punchy, prioritizing mass and presence over fine detail. Numerals match the same chunky construction, with simplified forms designed for impact at display sizes.
Best suited to headlines, posters, and short callouts where strong black shapes and a distinctive texture are desirable. It can work well for packaging, event promotion, playful branding, and signage that needs to feel approachable while staying highly attention-grabbing.
The font reads as playful and retro, with a friendly, slightly mischievous tone. Its exaggerated weight and softly uneven contours evoke vintage headline lettering and cartoon-era signage, giving text an energetic, informal voice.
The design appears intended as a characterful display sans that delivers maximum impact with a friendly, vintage-leaning personality. It emphasizes bold silhouettes, compact spacing, and recognizable letterforms that hold together as a strong graphic block.
Uppercase forms feel especially robust and sculpted, while lowercase retains simple, sturdy shapes that keep words recognizable despite the heavy weight. The design’s distinctive terminal treatment and compact counters become a defining texture when set in longer lines.