Sans Contrasted Dawe 7 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, luxury branding, packaging, posters, editorial, fashion, refined, dramatic, luxury appeal, editorial impact, modern elegance, brand distinction, high-contrast, hairline, crisp, sculpted, calligraphic.
A sharply contrasted roman with pronounced thick–thin modulation and razor-like hairlines. The design mixes crisp, straight-sided verticals with softly flared, wedge-like terminals that read as subtle, integrated serifs. Curves are smooth and tensioned, with teardrop-like joins and tapered stroke endings that give counters a sculpted, glossy look. Proportions lean toward tall capitals and relatively compact, neatly drawn lowercase, producing an elegant rhythm that stays controlled in text while remaining distinctly display-forward.
Best suited to headlines, magazine titling, and brand marks where its hairlines and contrast can be appreciated. It can also work for short editorial pull quotes and upscale packaging, especially when paired with generous spacing and high-quality output.
The overall tone is polished and luxurious, with a dramatic, high-fashion edge. Its clean posture and fine detailing suggest sophistication and formality, while the strong contrast adds a sense of theatrical emphasis suited to premium branding.
The design appears intended to deliver a modernized, fashion-oriented elegance: a classic high-contrast structure refined with crisp geometry and delicate terminals to create a premium, attention-grabbing voice.
Diagonal strokes (notably in V/W/X) show extremely thin connecting hairlines against heavier outer strokes, creating a striking sparkle at larger sizes. Numerals follow the same high-contrast logic, with rounded forms and fine cross-strokes that reinforce a refined, editorial texture.