Sans Normal Apguz 14 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Giriton' by Hazztype, 'Hurme Geometric Sans 1 & 2' by Hurme, 'Lemon Milk Pro' by Marsnev, and 'Gravita' by TipoType (names referenced only for comparison).
Keywords: ui, wayfinding, branding, editorial, packaging, clean, modern, neutral, friendly, confident, versatility, clarity, modernization, systematic design, geometric, rounded, crisp, open, even.
A clean, geometric sans with round, near-circular bowls and smooth, continuous curves paired with straight, flat terminals. Strokes stay visually even, creating a steady rhythm and clear silhouettes, while counters are open and generously shaped for legibility. Proportions feel balanced and contemporary, with simple constructions in forms like C/O and a single-storey a and g that reinforce a straightforward, geometric voice. Diagonals (V/W/X/Y) are sharp and stable, and the numerals follow the same plainspoken geometry with clear, uncluttered shapes.
This font suits interface and product UI text, dashboards, and general-purpose labeling where clean shapes and even texture support fast scanning. It also works well for contemporary branding systems, packaging, and editorial layouts that need a neutral sans with a geometric feel, performing especially well at medium to large sizes for headings and short paragraphs.
The overall tone is modern and neutral, with a friendly approachability coming from the rounded forms and open counters. It reads as dependable and businesslike without feeling cold, making it suitable for a wide range of contemporary visual identities.
The design appears intended as a versatile, contemporary sans focused on clarity and consistency, using geometric round forms and even strokes to produce a clean texture across both display and reading contexts.
The design favors clarity over personality-heavy quirks, with consistent curve tension and minimal modulation. Letterforms maintain a tidy, uniform texture in text, and the punctuation and basic shapes shown in the sample sit calmly alongside the alphabet and numerals.