Serif Normal Oggan 3 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Kepler' by Adobe, 'Brenta' by Ludwig Type, and 'URW Antiqua' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, editorial, posters, book covers, packaging, classic, bookish, authoritative, warm, traditional tone, strong presence, print texture, expressive serifs, bracketed, ball terminals, flared, calligraphic, oldstyle.
A robust serif with strongly modulated strokes and a lively, slightly calligraphic build. Serifs are bracketed and often flare into wedge-like terminals, with noticeable ball terminals and teardrop endings in several lowercase forms. Counters are relatively compact and the rhythm is dense, supported by sturdy verticals and decisive joins; the lowercase shows a traditional, oldstyle-like structure with angled stress and varied stroke endings. Numerals and capitals carry the same emphatic contrast and sculpted terminals, giving the overall texture a confident, weighty presence in lines of text.
Well suited to editorial headlines, magazine and newspaper-style typography, and book-cover titling where a strong, traditional serif voice is desired. It can also work effectively in posters and packaging that benefit from classic, high-impact letterforms and a rich typographic texture.
The tone reads traditional and literary, with an assertive, print-forward voice. Its high-contrast shapes and pronounced terminals feel established and authoritative, while the rounded terminals add a touch of warmth and humanist charm.
The font appears designed to deliver a conventional serif reading experience with extra emphasis and character through pronounced contrast and expressive terminals. It aims for familiar, classical proportions while enhancing presence and personality for prominent text.
The design’s stroke contrast and sculpted terminals create a dark, punchy page color, especially in longer passages. Curves and bowls are generously modeled, and diagonals (notably in capitals) feel deliberately chiseled rather than purely geometric, contributing to a slightly vintage, display-leaning character even in text settings.