Sans Normal Afduj 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Elisar DT' by DTP Types, 'FF Kievit' by FontFont, 'TheSans' by LucasFonts, and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: ui text, branding, editorial, presentations, signage, modern, clean, dynamic, professional, neutral, emphasis, versatility, clarity, contemporary tone, humanist, oblique, airy, rounded, open.
This is an italic sans with smooth, rounded construction and a calm, even stroke texture. Curves are generous and open, with softly squared terminals that keep the letterforms crisp without adding ornament. The slant is consistent across capitals, lowercase, and figures, and the overall rhythm is steady, with clear counters and straightforward geometry that favors legibility. Numerals follow the same oblique, low-friction style, matching the letterforms in weight and curvature.
It suits interfaces, dashboards, and product typography where an italic voice is needed for emphasis while staying clean and readable. The consistent slant and open forms also make it a good fit for headings, captions, and presentation graphics, as well as contemporary branding that wants an understated, modern tone.
The tone is contemporary and efficient, with a subtle sense of motion from the italic angle rather than from decorative details. It reads as practical and businesslike, but still approachable due to its rounded shapes and open apertures.
The design appears intended as a versatile italic companion for general-purpose sans typography, providing clear emphasis and forward motion while maintaining a neutral, highly usable texture across text and display sizes.
Capitals feel sturdy and slightly wide-set in presence, while lowercase maintains a balanced, workmanlike cadence. The forms avoid sharp contrast and excessive quirks, prioritizing clarity and cohesion in paragraph settings.