Sans Normal Modol 9 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, packaging, logos, titles, playful, chunky, retro, friendly, bouncy, impact, approachability, display, retro appeal, playfulness, soft corners, bulky, rounded, compact counters, quirky.
A heavy, rounded sans with blocky construction and softly curved corners. Strokes are thick and consistent, with compact internal counters and generous, rounded bowls that create a strong, solid silhouette. Curves are slightly elastic rather than strictly geometric, giving letters a subtly wavy rhythm; diagonals and joins read as sturdy and simplified. Lowercase forms are large and prominent, with single-storey a and g and short, thick terminals that keep the texture dense and even in text.
Best suited for short to medium-length display settings where maximum impact is needed—posters, headlines, storefront signage, packaging, and bold identity marks. It can work for playful editorial titles or promotional graphics, but its dense texture and heavy forms make it less ideal for small-size body copy.
The overall tone is bold and upbeat, leaning toward playful, poster-friendly display typography. Its rounded, cushy shapes and slightly bouncy rhythm feel approachable and informal, with a mild retro/cartoon flavor that reads as fun rather than technical or corporate.
The design appears intended to deliver an unmistakably strong, friendly display voice: a rounded, high-impact sans that stays legible at a glance while adding character through slightly elastic curves and compact counters. It prioritizes visual punch and approachability over neutrality.
Spacing appears intentionally tight for a compact, impactful color on the page, especially in the sample paragraph. Round characters (O, Q, 8, 9) emphasize small apertures and weighty counters, while straight-sided letters (E, F, H, N) maintain a sturdy, billboard-like presence.