Slab Square Hyro 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'El Grosa' by Fateh.Lab (names referenced only for comparison).
Keywords: posters, headlines, signage, packaging, logotypes, western, vintage, playful, rugged, confident, display impact, poster texture, retro flavor, woodtype feel, brand presence, blocky, bracketed serifs, ink-trap notches, high-impact, chunky.
A heavy, block-first slab serif with broad proportions and pronounced, square-ended serifs. Strokes are largely monolinear, with deep joins and small cut-in notches that create a chiseled, stamped look at corners and inner curves. Counters are compact and rounded-rectangular, and terminals finish bluntly for strong texture in both caps and lowercase. The numerals match the letters’ mass and squareness, reading clearly with sturdy silhouettes.
Best suited to headlines, posters, and signage where its bold slab structure and carved detailing can read as intentional styling. It also works well for product packaging, event branding, and logotypes that want a retro, Western-leaning presence rather than a neutral editorial voice.
The overall tone evokes old poster typography with a frontier and circus-playbill attitude—loud, friendly, and a bit mischievous. Its dense color and carved details give it a rugged, nostalgic character that feels made for attention-grabbing display settings.
The design appears aimed at delivering maximum impact with a decorative slab-serif treatment: sturdy outlines, blunt terminals, and corner cut-ins that mimic wood type or stamped lettering. It prioritizes a memorable, poster-like texture and a strong, nostalgic voice for display typography.
In text lines the face produces a tightly packed, dark rhythm; the distinctive corner notches and strong serifs become a repeating motif that adds personality but can feel busy at smaller sizes. Rounded forms like O and C stay fairly open, while letters with internal joins (such as M, W, and K) appear especially chunky and emphatic.