Sans Normal Ohkeb 7 is a very bold, normal width, monoline, upright, normal x-height font visually similar to 'Aspira' by Durotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, signage, friendly, playful, modern, approachable, bold, high impact, friendly branding, display clarity, modern simplicity, rounded, soft corners, compact, high contrast counter, chunky.
A heavy, rounded sans with broad strokes and softly squared curves that keep corners blunt rather than sharp. The letterforms are compact with generous weight, producing small, clean counters and a sturdy silhouette. Geometry leans toward circular bowls and simple, blocky joins, with straightforward terminals and minimal modulation. Numerals and capitals read as solid, poster-like forms with consistent rhythm and even texture in text.
Best suited to headlines, branding, and short promotional copy where strong presence and quick recognition matter. It works well for posters, packaging, and signage that benefit from a compact, friendly bold sans, and can support logo wordmarks that want weight without sharpness.
The overall tone is upbeat and inviting, with a chunky softness that feels contemporary rather than industrial. Its confident mass and rounded geometry give it a friendly, slightly playful character that stays clear and purposeful.
The design appears intended to deliver maximum impact with a warm, rounded voice—prioritizing bold legibility and simple geometric construction for contemporary display typography.
At display sizes the tight counters and dense color create strong impact; in longer passages the same density can feel heavy, especially where enclosed forms cluster. The design’s simplified construction and blunt terminals help maintain clarity and keep the style cohesive across letters and numbers.