Serif Normal Ullos 1 is a very light, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, fashion, editorial, magazines, branding, elegant, refined, poised, luxury tone, editorial voice, display clarity, modern classic, didone-like, hairline, razor-sharp, crisp, airy.
This serif features razor-thin hairlines paired with sturdy vertical stems, creating a distinctly high-contrast, hairline-driven texture. Serifs are small and sharply cut, with pointed terminals and a clean, chiseled feel rather than rounded or bracketed transitions. The letterforms show a measured, classical construction with open counters and smooth curves, while diagonals (in forms like V, W, and y) taper to needle-fine joins that emphasize delicacy. Numerals echo the same contrast and precision, with elegant curves and narrow, controlled proportions.
Well suited to display typography such as magazine headlines, fashion and beauty branding, and high-end packaging where its fine details can be preserved. It can also work for short editorial pulls, captions, or titling in layouts with generous size and leading, especially in high-quality print or high-resolution digital environments.
The overall tone is polished and sophisticated, leaning toward luxury and editorial refinement. Its bright, airy thin strokes and crisp detailing communicate formality and style, with a distinctly modern, fashion-forward edge.
The design appears intended to deliver a contemporary, luxury-leaning text and display serif with a strong emphasis on contrast, precision, and elegant proportions. Its sharp serifs and hairline modulation prioritize sophistication and visual drama over ruggedness or utilitarian readability at small sizes.
At text sizes the thin hairlines create a shimmering, vertical rhythm that reads best in well-spaced settings. Curved letters (C, G, O, Q) emphasize smooth, continuous outlines, while terminals and serifs remain consistently sharp, reinforcing a precise, high-end appearance.