Sans Normal Kumay 11 is a bold, wide, low contrast, italic, short x-height font visually similar to 'Gunterz' by Locomotype, 'Core Sans N SC' and 'Core Sans NR' by S-Core, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sporty, confident, modern, energetic, assertive, impact, momentum, modernity, legibility, oblique, rounded, geometric, compact counters, open apertures.
A heavy, oblique sans with smooth, rounded geometry and largely uniform stroke weight. The forms feel slightly expanded and stable, with broad curves, open apertures, and compact internal counters that keep the texture dense at display sizes. Terminals are clean and mostly squared-off with subtle rounding, and the italic angle is consistent across caps, lowercase, and figures, producing a brisk forward rhythm. Numerals follow the same sturdy, rounded construction for a cohesive, contemporary set.
This font is well suited to headlines, posters, and campaign-style layouts where a strong, fast-moving voice is needed. It can also work effectively for branding, packaging, and signage that benefits from a bold oblique sans with rounded, contemporary shapes.
The overall tone is energetic and confident, with a sporty, modern momentum from the steady slant and bold presence. Its rounded construction softens the impact just enough to feel approachable while still reading as assertive and high-visibility.
The design appears intended to deliver high-impact communication with a forward-leaning, modern stance. Its rounded, low-contrast construction prioritizes bold legibility and a cohesive, athletic flavor in display-driven typography.
Letterforms maintain a consistent, engineered feel, with generous curves and simplified joins that favor clarity over ornament. The dense color and forward lean make spacing feel dynamic, especially in all-caps and short phrases.