Sans Other Adlid 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Fox Felix' by Fox7, 'Otter' by Hemphill Type, 'Bourton' by Kimmy Design, 'MVB Diazo' by MVB, and 'Marquee' by Pelavin Fonts (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids branding, stickers, playful, bouncy, friendly, quirky, cartoonish, expressiveness, playfulness, impact, informality, chunky, rounded, soft corners, irregular, tilted cuts.
A chunky, heavy sans with rounded bowls and softened corners, built from compact geometric shapes. Strokes stay largely uniform, but many terminals are cut on slight angles, creating an intentionally uneven, hand-cut rhythm. Proportions vary noticeably from glyph to glyph, with wide, padded counters and generally short-looking extenders that keep the overall texture dense. Curves are full and bulbous, while diagonals and joins appear simplified and blocky, emphasizing mass over precision.
Best suited for attention-grabbing display work such as posters, titles, packaging, and playful branding where a bold, friendly voice is needed. It also works well for short captions, labels, and social graphics that benefit from a cartoon-like, informal feel.
The overall tone is playful and mischievous, with a lively, wobbly energy that reads more like cut-paper lettering than formal typography. It feels approachable and kid-friendly, suited to cheerful, informal messaging where character matters more than strict regularity.
The font appears designed to deliver an expressive, high-impact sans that feels handmade and fun, using rounded forms and angled cut terminals to inject motion and personality into simple letter structures.
The design’s irregular terminal angles and slightly inconsistent silhouettes create a strong display personality, but also make long passages feel visually busy at smaller sizes. Numerals and capitals carry the same bouncy construction, helping headlines and short callouts maintain a consistent, animated presence.