Sans Normal Elkus 2 is a very light, very narrow, medium contrast, italic, normal x-height font.
Keywords: headlines, editorial, fashion, branding, posters, elegant, airy, sophisticated, refined, luxury display, editorial voice, stylish emphasis, modern elegance, delicate, slender, calligraphic, high-waisted, graceful.
This typeface is a delicate, slanted sans with extremely slender strokes and a clean, modern construction. Curves are drawn with smooth, elliptical geometry and subtle modulation, while straight strokes stay crisp and linear, creating a quiet but present contrast. Proportions are tall and condensed, with small counters and long ascenders/descenders that give the line a vertical, stretched rhythm. Terminals are fine and sharp, and overall spacing feels on the tight side, emphasizing its narrow, runway-like silhouette.
It works best for display settings where its hairline strokes and condensed proportions can be appreciated: magazine headlines, fashion and beauty branding, luxury packaging, posters, and refined identity systems. In longer passages it is most effective at larger sizes with generous leading, where the tall rhythm and delicate details remain clear.
The overall tone is poised and upscale, conveying a light, editorial elegance rather than utility. Its thin, angled forms feel fashionable and contemporary, with a refined, almost handwritten grace that reads as premium and boutique.
The design appears intended to provide a sleek, minimal italic voice for high-end display typography, combining geometric clarity with graceful, elongated proportions. It aims to deliver a distinctive, stylish silhouette that stands out through finesse and verticality rather than weight.
Round letters such as O and Q appear especially narrow and vertically oriented, and the lowercase shows pronounced extenders that add movement in text. Numerals mirror the same slim, stylized feel, with simple forms that prioritize finesse over robustness at small sizes.