Cursive Apkar 7 is a regular weight, very narrow, high contrast, upright, very short x-height font.
Keywords: greeting cards, invitations, packaging, social posts, branding, playful, whimsical, handmade, friendly, casual, personal touch, casual elegance, expressive script, boutique branding, brushy, looped, bouncy, tall ascenders, light touch.
A lively handwritten script with a brush-pen feel, featuring high-contrast strokes that shift between hairline connections and fuller downstrokes. Letterforms are tall and slender with long ascenders/descenders and a notably small lowercase core, creating an airy rhythm and lots of vertical movement. Curves are generous and looped, terminals are tapered, and joins are smooth but not overly uniform, preserving a natural, drawn-by-hand texture. Uppercase characters read like expressive initials, while lowercase forms keep a consistent cursive flow with occasional open counters and slightly irregular stroke endings.
Works best for short, expressive text such as greeting cards, invitations, quotes, product labels, and social media graphics where the handwritten personality is the main feature. It can also serve as a signature-style accent in branding systems when paired with a quieter text face.
The overall tone is cheerful and personable, with a light, breezy informality that feels conversational rather than formal. Its looping shapes and springy rhythm give it a whimsical, boutique-craft character suited to warm, human-forward messaging.
Designed to capture an easy, handwritten cursive look with brushy contrast and elegant verticality, balancing legibility with a relaxed, personal charm. The forms prioritize expressive flow and rhythmic loops, making it feel like quick, confident pen lettering.
Spacing appears relatively tight in running text, and the thin connecting strokes can visually soften at smaller sizes compared to the thicker downstrokes. Numerals follow the same handwritten logic, mixing smooth curves with tapered ends for a cohesive, casual set.