Slab Normal Ogmu 2 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: editorial, packaging, posters, headlines, signage, industrial, retro, utilitarian, typewriter-ish, workhorse, clarity, compactness, sturdiness, economy, slab serif, bracketed serifs, rounded corners, sturdy, mechanical.
This typeface is a compact slab serif with sturdy, bracketed terminals and a largely monolinear stroke treatment. Serifs read as squared slabs with softened corners, creating a sturdy but not harsh texture. Curves are broad and controlled, counters are moderately open, and joins stay clean, giving the alphabet a steady, even rhythm. Uppercase forms are straightforward and slightly condensed, while the lowercase maintains clear differentiation with simple, workmanlike shapes and consistent spacing.
It works well for editorial typography, pull quotes, and headings where a compact slab serif can add structure and authority. The steady stroke weight and sturdy serifs also suit labels, packaging, and signage, especially when you want a straightforward, slightly vintage-industrial tone without sacrificing clarity.
The overall tone feels practical and industrial, with a subtle retro, typewriter-adjacent flavor. Its sturdy slabs and restrained contrast give it a no-nonsense voice that reads as reliable and matter-of-fact rather than decorative.
The design appears intended as a dependable, plainspoken slab serif that delivers firm typographic color in tight widths. It prioritizes consistent rhythm, sturdy terminals, and clear shapes to function as a versatile workhorse for both display and text-forward settings.
The numerals are clear and solid, matching the letterforms’ squared, softened-serifs logic. Across the sample text, the font maintains consistent color and alignment, suggesting it is designed to hold up in continuous reading while still projecting a distinctive slab-serifs presence.