Sans Normal Osmid 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Cirta Two' by Eurotypo, 'Provan Formal' by Matteson Typographics, and 'Joanna Sans Nova' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, modern, confident, approachable, energetic, impact, clarity, modernity, friendliness, simplicity, geometric, rounded, compact, sturdy, clean.
A heavy, geometric sans with smooth, circular curves and largely uniform stroke weight. Counters are open and clear, with round forms (C, O, G, Q) built from near-elliptical geometry and straight-sided letters (E, F, H, N) kept crisp and square. Terminals are clean and unadorned, corners feel slightly softened by the overall round construction, and spacing reads compact but even, producing a steady, high-impact texture in text. Numerals follow the same robust, rounded construction, with generous interior space for readability at display sizes.
Well-suited to headlines, short-form copy, and identity work where strong presence and quick recognition matter. It should perform especially well in posters, packaging, signage, and bold UI moments such as feature titles or callouts where a friendly, contemporary sans is desired.
The overall tone is contemporary and approachable, with a friendly roundness paired to a confident, poster-ready presence. It feels utilitarian and straightforward rather than delicate or decorative, giving copy a clear, upbeat emphasis.
Likely designed to provide a modern geometric sans voice with sturdy, high-impact forms that remain approachable. The simplified letter construction and rounded geometry suggest an intention to balance clarity and friendliness in prominent, attention-grabbing settings.
The design maintains consistent rhythm across uppercase and lowercase, with single-storey lowercase forms contributing to a simplified, modern feel. In the sample text, the weight creates strong word shapes and high contrast against the page, while the rounded geometry keeps the voice from feeling overly severe.