Sans Normal Feru 10 is a very light, normal width, monoline, upright, normal x-height font.
Keywords: display, headlines, posters, branding, packaging, minimal, airy, modern, refined, calm, minimal branding, geometric clarity, modern elegance, lightweight display, geometric, rounded, open counters, high contrast by scale, generous spacing.
A delicate geometric sans with consistently thin strokes and rounded construction throughout. Curves are drawn with smooth, near-circular geometry, producing open bowls and clean, unbroken arcs in letters like C, G, O, and Q. Terminals read as crisp and controlled, with straight verticals and diagonals kept simple and uncluttered; overall spacing feels generous, enhancing clarity at larger sizes. Numerals and capitals maintain a restrained, schematic rhythm, pairing circular forms with sparse horizontal strokes for a light, architectural texture.
Best suited to display applications where its thin, airy strokes can remain crisp—brand marks, headlines, posters, packaging, and editorial pull quotes. It can work for short passages in spacious layouts, but its light presence is more effective in larger settings than in dense text.
The tone is quiet and contemporary, leaning toward a gallery-like minimalism. Its fine linework and rounded geometry convey elegance and precision rather than warmth or playfulness, creating a subtle, upscale presence.
The design appears intended to deliver a pared-back geometric sans optimized for contemporary visual identities—prioritizing smooth circular forms, openness, and an elegant, understated rhythm.
Lowercase forms favor single-storey shapes (notably a and g), reinforcing a clean, geometric voice. The overall color on the page is very light, so readability depends strongly on size, background contrast, and line spacing.