Sans Normal Uhkum 2 is a regular weight, wide, medium contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, branding, packaging, bookish, classic, warm, confident, readability, editorial tone, classic revival, modern warmth, versatile text, oldstyle, bracketed, flared, calligraphic, ink-trap hints.
A text-oriented serif with sturdy proportions and a slightly wide set. Strokes show moderate contrast with smooth, calligraphic transitions and gently bracketed joins, giving the letters a soft, inked feel rather than a rigid geometric build. Serifs are small-to-medium and subtly flared, with rounded terminals appearing in several forms; curves are full and open, supporting clear counters in letters like C, O, and e. The lowercase has a steady rhythm and a compact, readable texture, while capitals feel dignified and slightly formal, with a notably expressive Q tail and balanced, traditional constructions across the alphabet. Numerals are clear and robust, matching the text weight and maintaining even color in running settings.
Well suited to editorial typography such as books, long-form articles, and magazines, where its traditional serif construction and open forms support comfortable reading. It can also work for refined branding and packaging that benefit from a classic, trustworthy tone, especially in headlines and subheads where its slightly wider proportions can add presence.
The overall tone is classic and editorial, leaning toward a literary, print-native voice. Its softened details and controlled contrast add warmth and approachability, while the wider footprint and firm serifs keep it authoritative and polished.
The design appears intended as a contemporary, readable serif that preserves traditional book-type cues while smoothing edges and joins for a more modern, friendly texture. It aims to deliver a dependable text color with enough distinctive letterform character to stand out in editorial and brand applications.
The sample text shows consistent spacing and stable color at larger sizes, with rounded punctuation and a cohesive relationship between uppercase, lowercase, and figures. Certain glyphs add personality—particularly the Q and some curved joins—without becoming decorative, keeping the design suitable for extended reading.