Sans Normal Apgus 24 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, signage, editorial, modern, friendly, neutral, clean, practical, clarity, versatility, simplicity, legibility, neutrality, crisp, even texture, geometric, open counters.
The design is a geometric-leaning sans with smooth, continuous curves and largely uniform stroke thickness. Round letters like O/C/G are near-circular with clean terminals, while straight-sided forms (E/F/H/N) are crisp and unembellished. Proportions are balanced with generous counters and clear apertures, and the overall texture on the page is even and steady. The lowercase shows a single-storey a and g, reinforcing a modern, simplified construction.
This font is well suited to general-purpose UI and product typography, including navigation, labels, dashboards, and settings screens where steady rhythm and clear forms matter. It also works well for brand systems seeking a modern, neutral voice, as well as editorial and marketing layouts for headings, subheads, and short to medium passages at comfortable sizes.
This typeface projects a clean, straightforward tone with a friendly, contemporary neutrality. Its even rhythm and open shapes feel approachable and practical rather than stylized or nostalgic, making it read as calm, dependable, and modern.
The letterforms appear designed for clarity and broad usability, prioritizing consistent spacing, open interior shapes, and uncomplicated construction. The simplified lowercase (notably single-storey a and g) and smooth geometric curves suggest an intent to stay contemporary and unobtrusive while remaining highly readable.
The numerals are simple and high-contrast in silhouette, matching the overall geometric logic of the letters. The sample text shows consistent color and spacing, with rounded forms staying smooth and stable across sizes.