Sans Normal Oglo 21 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Corbert' by The Northern Block, 'Gogh' by Type Forward, and 'Hazelton' by Type Royal (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, approachable, display impact, approachability, brand voice, modern clarity, rounded, soft corners, geometric, chunky, high impact.
A heavy, rounded sans with broad proportions and compact internal counters. Curves are built from near-circular bowls and smooth arcs, while joins and terminals tend toward softly squared corners, giving strokes a sturdy, molded feel. The lowercase is simple and geometric, with a single‑storey “a” and “g,” short ascenders/descenders, and generous, even strokes that keep letterforms stable at large sizes. Numerals follow the same robust, rounded construction with wide silhouettes and clear, uncluttered shapes.
Best suited to display typography such as headlines, posters, brand marks, packaging, and high-visibility signage where strong presence and friendly clarity are priorities. It can also work for short UI labels or callouts when a bold, approachable voice is needed, but extended text will feel visually dense due to the compact counters and heavy color.
The overall tone is bold and upbeat, leaning friendly rather than formal. Its rounded geometry and chunky rhythm feel contemporary and accessible, projecting confidence with a slightly playful, poster-ready character.
Likely intended as a contemporary, friendly display sans that combines geometric roundness with substantial weight for immediate impact. The simplified lowercase and softened corners suggest a focus on clarity, approachability, and strong brand-centric legibility in large sizes.
Wide letterforms and tight counters create dense, punchy word shapes; spacing appears set to support big, attention-grabbing settings where the forms can breathe. The design reads cleanly in headline sample text, where the rounded shoulders and large bowls reinforce a cohesive, modern texture.