Slab Unbracketed Efso 7 is a very bold, wide, monoline, upright, tall x-height font.
Keywords: headlines, posters, signage, logotypes, packaging, industrial, retro, rugged, confident, utilitarian, impact, sturdiness, vintage feel, clarity, blocky, square-ended, compact, punchy, mechanic.
A heavy slab serif with broad, squared forms and a largely even stroke weight. Serifs are blunt and unbracketed, joining the stems with crisp, right-angled terminals that give the letters a machined, block-built feel. Counters are fairly tight and mostly rectangular/rounded-rectangle in character, with softened corners that prevent the design from feeling brittle. The overall rhythm is sturdy and deliberate, with strong horizontal emphasis and a compact, sign-paint-like silhouette that stays highly legible at display sizes.
Best suited to headlines and short bursts of text where impact matters—posters, signage, packaging, and bold branding systems. It can also work for subheads or labels where a rugged, industrial voice is desirable, especially in larger sizes where the slab details and tight counters remain clear.
The tone is bold and workmanlike, suggesting tools, hardware, and no-nonsense messaging. Its chunky slabs and squared terminals evoke vintage industrial printing and mid-century signage, projecting strength and reliability more than refinement.
The design appears intended to deliver maximum presence with a straightforward, engineered construction: big forms, square-ended slabs, and a consistent stroke system that reads quickly and decisively. It aims to balance retro industrial character with practical legibility for display typography.
Uppercase and lowercase share the same robust construction, with single-storey lowercase forms that keep the texture uniform and dense. Numerals are equally blocky and stable, matching the squared geometry and maintaining consistent visual weight across the set.