Slab Contrasted Ursa 2 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, editorial, packaging, posters, book covers, confident, traditional, scholarly, sturdy, authority, readability, editorial tone, classic impact, bracketed serifs, soft terminals, compact bowls, large counters, weighty caps.
A robust slab serif with bracketed, blocky serifs and a clear vertical stress. Strokes show noticeable contrast, with strong main stems paired with slightly thinner joins and curves, giving the shapes a carved, print-like rhythm. Counters are fairly open for the weight, while bowls and shoulders stay compact, creating a dense, authoritative color in text. Uppercase forms are broad and stable; lowercase shows sturdy construction with rounded joins and firm, squared-off serifs, producing a consistent, even texture across lines.
Well-suited to headlines and subheads where a solid slab serif voice is needed, and it also works for editorial applications such as magazines, book covers, and pull quotes. The heavy structure and clear counters make it effective for branding, packaging, and poster work that calls for a classic, dependable tone.
The overall tone feels classic and dependable, with an editorial seriousness and a slightly old-style, bookish warmth. Its heavy, confident presence reads as authoritative rather than delicate, lending a composed, institutional character.
The design appears intended to combine the sturdiness of slab serifs with a more refined, contrast-driven drawing, aiming for a traditional yet assertive typographic voice. It prioritizes strong presence and readable texture, suggesting use in display-led editorial and branding contexts.
The numerals and capitals carry a strong headline presence, while the lowercase maintains clear differentiation and steady cadence in running text. The slab serifs and moderate contrast help shapes remain legible at larger sizes, with a distinctly print-oriented, traditional finish.