Script Pugun 4 is a regular weight, narrow, high contrast, italic, short x-height font.
Keywords: headlines, branding, packaging, social media, invitations, playful, friendly, casual, crafty, lively, handwritten feel, expressive display, casual elegance, brand warmth, brushy, bouncy, rounded, looped, informal.
A lively brush-script with a pronounced rightward slant and a calligraphic stroke that swings between thick downstrokes and finer hairlines. Letterforms are narrow and tall with a bouncy baseline rhythm, rounded terminals, and frequent loops in bowls and ascenders/descenders. The alphabet mixes simple, open shapes with occasional enclosed counters and swashy gestures, giving the set an energetic, hand-drawn consistency. Figures follow the same brush logic, with rounded curves and occasional looped forms that keep them cohesive with the letters.
Best suited to short, expressive text such as headlines, logos, product packaging, quotes, greeting cards, and social media graphics. It can add a handcrafted voice to invitations and lifestyle branding, and it performs well where a warm, informal script texture is desired rather than long-form readability.
The overall tone feels upbeat and personable, like quick sign lettering made with a flexible brush pen. Its soft curves and buoyant movement read as welcoming and approachable, with enough flourish to feel expressive without becoming overly formal.
The design appears intended to mimic confident brush handwriting with a slightly refined script structure—capturing fast, natural pen movement while retaining clear, repeatable letter shapes for consistent typesetting.
Spacing appears naturally irregular in a handwritten way, and the stroke modulation creates strong texture in words, especially in mixed-case settings. Capitals have a more embellished presence, while lowercase maintains a smooth, flowing cadence that supports continuous reading in short bursts.